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Black Red White. HR process support for Poland’s largest furniture group.

Industry: Furniture Industry Users: about 100
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The Challenge

Black Red White is Poland’s largest furniture group, operating as both a manufacturer and distributor with presence in 55 markets worldwide. The company focuses on quality, innovation, and environmentally conscious production.

In this project, we supported internal HR processes with a solution built around Salesforce monitoring. The goal was to give sales teams easy access to materials, activities, and performance data to support their development, while also enabling managers to track sales results and team performance at different levels.

The system covered bonus calculation and corrective action programs, taking into account the complex structure of showrooms and sales points.

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The Solution

The goal was to deliver a highly configurable and scalable system, so Black Red White’s administrative teams could independently adjust it to changing business needs. The challenge was the very diverse structure of stores and sales points, combined with complex bonus calculation logic.

Despite this, we successfully implemented and configured the ChiliWorkflow system across key HR and sales support areas.

  • support for employee development programs focused on improving professional skills
  • flexible bonus calculation tools tailored to different roles and positions
  • scalable mechanisms for managing bonus rules and performance indicators
  • configuration tools for defining and adjusting bonus metrics
  • integration with external systems such as sales platforms, BI, and ERP
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The Results

With ChiliWorkflow, Black Red White now has a flexible tool to track and monitor sales performance across different operational levels, giving better visibility and control over results.

Key Benefits:

  • Salespeople get real-time access to their own results, with continuous data from the sales system and full access to historical performance for easy comparison and self-improvement. They can also see corrective actions that help them develop their skills.
  • Team and store managers can track their teams’ performance live, compare it with past results, and quickly react when someone needs support or corrective action.
  • Senior management has a clear view of sales across all stores and points of sale, with the ability to compare performance over time and identify areas that need optimization.